9 Reasons People Give Charity, and 1 More
I was flipping through the May issue of Fundraising Success magazine (which you may be able to get for free, here) because the cover article was entitled “Big Ideas for Smaller Nonprofits.”
I thought I’d find some great insights to share with all of you, but my eye was caught by an adjacent full page ad.
The copy leads off: “9 (More) REASONS why PEOPLE give to NONPROFIT organizations” and then proceeds to list them. I’ve been trying to parse what exactly they mean by each of these things, and I have some first-glance ideas. I’m pretty sure this is not what the advertiser meant in most cases, but they only offer the single word for each point. Please note that this is not my list — it’s just what I’m working with. The commentary is mine.
